Lesson on what not to do

Airlines industry needs a regulator. Period. A regulator beyond air safety and training guidelines. A regulator which protects the rights of customers. While over the years, I have experienced inefficiencies by most of the airlines on not-so-vip sectors, I feel that the taken-for-granted attitude of airlines is increasing day by day. One such instance -…

A lesson in marketing

Long before the McDonalds and Pizza Hut came to India, Delhi had already witnessed a fast-food revolution through the famous south Indian chain - Sagar Ratna. And its owner, Jayaram Banan can still be seen everyday at his Defence Colony Branch. Though one sees him every day greeting his regular patrons by name, it was…